LNDR is a premium activewear brand focused on creating high-performance pieces that look as good as they feel. Their collection blends technical fabrics with timeless design, made to move with you through every part of your day — from workouts to everyday wear. Known for their attention to detail and commitment to quality, LNDR builds apparel that lasts, with a modern, elevated aesthetic that stands out in the fitness space.\
LNDR wanted their online shopping experience to feel as real as trying the clothes on. They needed a way to show how their pieces move, fit, and look on different women, not just models in a studio. The goal was to make every product page more dynamic and relatable, while giving shoppers a clear, authentic sense of what to expect.
To bring this to life, LNDR came up with a simple but smart strategy: every product page should show the product in three different ways.
They call it the 3-video rule:
Using Moast’s advanced custom feeds, LNDR was able to set this up seamlessly across their entire store. The videos are pulled in dynamically, so every product page feels complete, balanced, and informative, without adding extra work for their team. See it in action on their product page.
Since launching Moast, LNDR has added 393 videos to their product pages and reached over 100k video views in just the first few weeks. Even better, they’ve already seen 50+ direct sales come straight from shoppers who watched a video and purchased directly through it.
It’s still early days for this new strategy, but the numbers already prove how powerful shoppable videos can be. LNDR’s approach is making their product pages not just more engaging but more effective too.
